A leading German drinks manufacturer (B2C) wanted to rationalise the technical platforms of its existing brand and shop systems while at the same time integrating newly acquired brands – with the aim of having a new uniform system landscape and a state-of-the-art consumer experience. Furthermore:
Cost savings through lower maintenance effort
Maximum flexibility for brands (marketing) and parties responsible for shops (sales)
Flexibility for future scaling
Retention of trusted functions, processes and connected systems
Concept support for the relaunch of six branded workshops:
Definition of the requirements
Screening of the providers and service providers
Tendering and decision-making taking into account the different stakeholders
Preparation of a requirement catalogue based on internal stakeholder interviews
Best practice analysis (competition, market, solutions
Inclusion of requirements from marketing, IT, sales
Screening of various shop providers
Comparison and generation of a strategic action recommendation
Preparation of tendering documents
Screening of potential service providers and support for the tendering process (including scorecard)
An automotive group wished to test out a localised event app relating to vehicles.
App development:
Prototyping of a vehicle-related app, in order to call up localised events
Location-based events: App development with on-site services for the community
Integration in iOS, a recommendation system was also integrated.
A leading international automotive group from Germany continues to develop in the digital area and wishes to offer various fee-paying services within an app relating to vehicles.
Development of the QA strategy
Development a holistic QA concept
Implementation of the QA measures
Preparation of reporting for various management levels
Consultation for automated testing
Technical initial analysis when faults occurred
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